It is often (although not always) a dream of a webcomic creator to make anything from a little money to support the webcomic, to an entire living off their webcomic creation. Generally many strategies have to be employed, but usually the first thing one thinks of is creating products based on or related to a comic, also commonly referred to as ‘merchandising’.
What is a webcomic without readers? Let’s face it, most of us creator types aren’t putting our hearts and souls into a comic creation that we don’t want any one to read. We put it on the web and out into the world to garner attention and interest, entertaining and communicating with the masses. Without some masses to communicate to, it seems pretty futile. For that reason, its no surprise that every webcomic author is eternally looking to build, rebuild, or expand a current readership. But how do you accomplish this task?